Over Four Decades of Excellence
Led by our General Director, José Eloy Bernal Padilla, we carry forward a proud legacy of craftsmanship. With 43 years of experience exporting premium hats to different parts of the world, we expanded our vision in 2016 by launching our exclusive line of toquilla straw and felt finishes.Our product is recognized globally for its flawless finish and superior quality. At our processing plant, we obsess over every detail to ensure our customers receive nothing short of an excellent product. To maintain this standard, we continuously invest in training our artisans, improving our processes, and upgrading our machinery.
The Art of Toquilla Straw
Our hats are meticulously handwoven by skilled artisans in the cantons surrounding Cuenca, with a special focus on the parish of Ricaurte. Often, the women of these communities are entrusted with this delicate craft, allowing them to contribute to their households while preserving a centuries-old local tradition.Before the weaving begins, the stems and buds undergo a rigorous preparation process—preselection, cooking, drying, and smoking. Depending on the fineness of the strands, the size of the brim, and the season, weaving a single hat can take anywhere from 3 weeks to 6 months. This unwavering dedication ensures that each piece is a unique work of art.
